Find your minimum selling price to break even and avoid losses.
Last updated: - Amazon 2026 fee rates
Small Standard: $3.22, Large Standard: $4.90
Enter your product details and click "Calculate Break-Even Price" to see results
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Break-Even Price = Total Cost per Unit ÷ (1 − Referral Fee % − Target Margin %)
If total landed cost plus FBA fees is $18/unit, break-even might land near $24–$28 depending on category referral rate.
Estimates use Amazon's published fee structure. See our fee accuracy report for verification details and limitations.
Break-even price is the minimum selling price at which your product neither makes a profit nor incurs a loss. It covers all costs including Amazon fees, product cost, and other expenses.
Enter your product cost, expected fees, and other costs. The calculator will show you the minimum price needed to break even and a recommended price with your target profit margin.
No, break-even is the absolute minimum. You should price above break-even to make a profit. We recommend at least 20-30% profit margin for sustainable Amazon FBA business.
All costs are included: product cost, referral fees, FBA fees, storage fees, shipping, packaging, advertising, returns, and any other expenses.
Yes, change the marketplace in the calculator to see how break-even prices differ across Amazon marketplaces due to varying fee structures.
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